The Carousel


16a. Musk and Twitter Ads

Oct 12, 2022 • ~mogmet-tadnem

Recurring guest Astral joins me for a joint episode (Episode 16) of The Carousel podcast. Recently-Twitter-banned Astral wonders how and why Twitter advertising impressions relate to Elon Musk’s purchase of the platform. Also covered:

  • Why Musk balked on the Twitter deal—all just a negotiating tactic?
  • How selling social media impressions to advertisers—the backbone of the entire internet—is a fake enterprise.
  • Why Twitter is so much worse at monetizing ads than Facebook and Google.
  • Is Musk the Red Caesar that will conquer America?
  • Whether Cambridge Analytica actually helped Trump win.
  • Caesarism, Rome, and the power of the president.

Follow Astral on Telegram.

Astral’s Substack.